About Playgrox

A small team of operators who build, run and grow digital businesses.

Our story

We learn growth by doing it ourselves.

Playgrox is a venture studio based in Hong Kong. We began with a simple idea: the best way to learn growth is to do it with your own business. Today we operate a portfolio of brands of our own, and we apply what we learn to help other companies grow in ecommerce, F&B and new ventures.

Zoe Poon

Zoe is a serial entrepreneur with a deep specialization in scaling small and medium-sized businesses (SMBs). Her entrepreneurial journey began at HKU, where she pursued business and law, and concurrently launched her first venture.

Demonstrating an innate prowess for growth, Zoe adeptly scaled the business from inception to achieving seven-digit annual revenues within just two years.

Beyond her remarkable ability to drive revenue growth, Zoe is renowned for her expertise in optimizing operational efficiency. Her structured approach to business development not only enhances profitability but also ensures sustainable growth for SMBs in competitive markets.

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  • Operate, don't just advise

    We put our own brands on the line first.

  • Focus on the bottleneck

    One fixed constraint beats ten half-done projects.

  • Learn fast and cheaply

    Validate with real customers before spending big.

  • Honest numbers

    We report what worked and what didn't.

Work with us

Tell us where you want to grow. The first call is free.